What is Velo? BAT's UK nicotine pouch and its 4-17mg range
Velo is British American Tobacco's tobacco-free nicotine pouch brand: who sells it in the UK, what its page says is in it, and the 4-17mg ladder by can.
Strength
Is there a legal limit on nicotine pouch strength in the UK?
No UK law this desk read on 4 October 2026 caps pouch strength. What starts on 29 October, what DHSC describes as a power, and the voluntary 20 mg line.
Nordic Spirit vs ZYN: which is stronger? 17 mg vs 16.5 mg
Nordic Spirit Max is 17 mg per pouch, ZYN Max 16.5 mg. Both UK ladders tier by tier, with the per-gram figures from Nordic Spirit's FAQ.
Velo vs ZYN: which is stronger in the UK? 17mg vs 16.5mg
Velo tops out at 17 mg a pouch, ZYN at 16.5 mg, on each brand's UK page (re-read 3 Oct 2026). Every tier side by side, the dots, and what retailers print.
How many mg is Nordic Spirit Extra Strong? 11mg, all 5 tiers
Nordic Spirit Extra Strong (X-Strong) is 11 mg of nicotine a pouch, 17 mg per gram, on the brand FAQ re-read 3 October 2026. All five tiers, Mellow to Max.
Velo vs Nordic Spirit: which is stronger in the UK?
Both brands' UK sites state a 17 mg top pouch. Nordic Spirit's five tiers and Velo's three ranges set side by side, with the four figures retailers print.
What do the dots on Velo nicotine pouches mean in the UK?
Velo's UK page states three tiers and 4 to 17 mg with no dot table; three retailer dot ladders disagree. What a dot count can and cannot tell you.
Zone, reviewed: Imperial Brands' pouch range in five flavours and two milligram figures
Five flavours, a strength ladder one milligram wide, 20 pouches at a £6.50 RSP — and a flavour-to-strength mapping that, as the trade report prints it, puts one flavour on both sides of the line.
ALP lands in the UK with eight flavours, a 21+ line and no milligram figure in the release
ALP's UK and EU launch announcement names markets, eight flavours and a Conor McGregor partnership, but states no nicotine strength figure for any product.
Nordic Spirit's Mini can, reviewed: 14 pouches, three strengths, and a 'Regular' worth two numbers
Mini cans hold 14 pouches to the standard tin's 20 at about the same price a pouch on multibuy. Strengths 3 to 9 mg, and why 'Regular' varies.
The UK pouch strength ladder, reviewed as a labelling system
Brands present strength as a ladder — numbered tiers, dot counts, or words. Reviewed on whether any of it is comparable between one tin and the next.
Stated strength and delivered nicotine remain two different numbers
The figure on a pouch tin describes content. What reaches the user is a separate quantity, and the category continues to present the first as though it were the second.